Apple – on the nets

On AppleCare vs. Vodafone

2008-10-03 by spike Leave a Comment

My iPhone was gimped, but not yet dead. The problem was with the “home” button, and being the only button on the front face, you can imagine it gets used frequently. It had lost the crisp, original clickyness and trying to press it was like using a sausage to play a snare drum. Sometimes I’d … [Read more…]

Apple-Microsoft Advertising Détente

2008-07-30 by spike Leave a Comment

Microsoft and Apple seem to be willing to give implicit nods to one another’s products in their advertising. Apple’s MobileMe service, whose launch coincided with the iPhone 3G, billed itself on the Apple website as “Exchange for the rest of us,” referring to Microsoft’s Exchange Server. It seems to have recently cleansed its marketing copy … [Read more…]